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Salone del Mobile 2016 Integrated – Lorenzo Marini Group

Salone del Mobile 2016 Integrated

O ci sei. O ci devi essere.

La campagna internazionale del Salone del Mobile di Milano 2016 celebra un edizione importante. L’idea creativa è unire un punto di vista con la data, un occhio con un numero. La piattaforma creativa di questa campagna passa attraverso le tre fasi dell’adv: animata e digitale nel video, impattante e sintetica nella stampa e nel manifesto, tridimensionale e scultorea nelle installazioni.